The Health, Wellbeing and Fitness Fair continues to grow every year. Over the past five years the number of visitors to the fair has increased by over 75 %, and last year 29 200 people attended!
More than 350 journalists attended the fair and spread the message further.
Also the interest in health, wellbeing and fitness continues to rise.
The fair is segmented into five main areas Fitness & Training, Body & Soul, Food & Energy, and Relaxation & Natural
beauty – where exhibitor booths, activities and interesting seminars are held that
motivate, inspire and provide knowledge.
Health and wellbeing are becoming more popular and we would also like to highlight this in this year’s fair. At the Health, Wellbeing and Fitness Fair 2012 you will reach an actively interested target group with your message. Of all the fair’s visitors from last year, 72 % said that they were interested in healthfocused holidays.
To meet the growing demand for everything health related, and to increase your chances of meeting your target group, we are increasing the fair this year fair to four days: 8 - 11 November 2012.
Changes – Improvements 2012
• New exhibition hall – Hall A
• New layout with more distinct grouping of each cluster.
• More exclusive content in each cluster
• Underlining the message that Allt för Hälsan is a lifestyle fair centered on wellness and self care aimed at anyone interested in living a fit and healthy life.
• The theme for 2012 is COURAGE.
• Inviting industry representatives to visit the fair and enhancing Allt för Hälsan as an industry forum.
• Promoting the fair to occupational health service providers.
• Shorter opening times on weekdays.
Planned events and activities at Allt för Hälsan 2012
• Inspirational exhibition on this year’s COURAGE theme
• Innovation market with this year’s Allt för Hälsan innovations
• Ayurveda center
• Yoga Glade
• Have-a-go treatments
• The 1.6 Million Club “Women’s Health”
• The Cooking Point
• Paulúns Näringscenter
• Natural Beauty Stage
• Swedish Makeup Championship
• Main Stage with focus on training/exercise
• Running School: run correctly and faster
• Work-out tips
• Swedish Pole Dance Championship
• Competitions
• Fitness Check-ups
• Have-a-go dance
• Be a blood donor
The fair is segmented into five main areas
Fitness & Training, Body & Soul, Food & Energy, and Relaxation & Natural
beauty – where exhibitor booths, activities and interesting seminars are held that
motivate, inspire and provide knowledge.
Fitness & Training
Exhibitor zone focused on gym/exercise facilities, athletics/sports, clothes/shoes, media/literature, travel, training and exercise advice, protection and injury-related materials, different ways to work out, sport psychology, sport apparatus, sport equipment, courses and study programs, etc.
Body & Soul
Exhibitor zone focused on coaching, research, clothes and shoes, media/literature, meditation, psychology, rehabilitation/counseling, travel, therapeutic treatments, courses and study programs, yoga, equipment/apparatus, etc.
Food & Energy
Exhibitor zone focused on health foods, dietary supplements, vitamins, organic products, weight loss, medicines, homeopathic remedies, health beverages, research, healthy food and drinks, dietary advice, travel, courses and study programs, media/literature, etc.
Treatment & Relax
Exhibitor zone focused on treatments, ergonomic equipment, research, wellness, health center, media/literature, rehabilitation/counseling, travel, spa facilities, dental care, therapy, courses and study programs, etc.
Natural beauty
Exhibitor zone focused on treatments, organic and nutritional products, skin care, sanitary products, media/literature, organic cosmetics, rehabilitation/counseling, travel, beauty treatments, courses and study programs, etc.
Facts
Date:8 - 11 November 2012
Venue: Stockholmsmässan, Älvsjö, Sweden www.alltforhalsan.se
• 265 exhibitors
• 29 212 visitors year 2011
• 345 journalists
• 155 seminars – attended by 7500 visitors
We are willing to help you find interesting ideas for activities and collaborations.Get in touch to find out more.
Contacts:
Åsa Ambrus, Event Sales asa.ambrus@stockholmsmassan.se
+46 (0)70- 749 39 57
Erik Rådström, Event Manager erik.radstrom@stockholmsmassan.se
+46 (0)8-749 44 10
Three fairs at the same time
The Health, Wellbeing and Fitness Fair, “Allt för hälsan”, is held in parallel with two other fairs: Mitt Kök and Winter Show. The three fairs combined attract more than 60 000 visitors every year.
As the Nordic region’s leading event organizer, Stockholmsmässan hosts around 70 industry-leading fairs each year, as well as several thousand national and international congresses, conferences and corporate events.And every year Stockholmsmässan welcomes 10,000 exhibitors, more than one million visitors and more than 8,000 journalists from all over the world.The Rica Talk Hotel is located adjacent to Stockholmsmässan.
